
Rica is an Italian cosmetic company that has been operating in the Haircare sector for over 20 years, present in more than 60 countries around the world. We always produce using all those natural resources of the highest quality that the Mediterranean offers, in a sustainable and cruelty-free way.
After experimentation with different brands without finding the desired performance or style for their salon, they introduced their first products in 2004 as a natural next chapter of their professional work and a reflection of the style and look of the salon.
This airless mousse is specially formulated with nurturing properties to provide moisture to the hair, making it an excellent addition to your styling routine. The Ocean Mist Volume Hair Mousse is a lightweight formula providing textured volume, grip, and shine. It’s enriched with additional hydration to soften your locks and enhance their natural luster, all while minimizing static. The product is perfect to use as a prep product before blow-drying and fits perfect for finer hair structures.
Combined styling cream and heat protection in one, SACHAJUAN launches a new Heat Protection Cream. It is enriched with MiruStyle X-HP, a styling agent that radically reduces the damaging effects of thermal styling tools. Provides unrivaled defense against the intense heat generated by modern appliances while delivering impressive style hold. The formulation is developed to weightlessly coat the hair with a protective shield to prevent significant loss of hair strength and heat damage without leaving product residue.
The Protective Hair Perfume is a multi-beneficial hair reviver highly appreciated for not only instantly refreshing the hair but also moisturizing, reducing static, imparting shine, and adding UV protection. The new fragrance – Bois Noir – has a deeper scent with top notes of white honey, cardamom, and ciste oil. The base notes include vanilla, tonka beans, sandalwood, and patchouli. The fragrance is developed to provide a rich but fresh scent with a more profound character suitable for both men and women.
Cultivate the Content of your Future
Quick answers to our most common questions.
This brand is available exclusively to licensed professionals and registered beauty businesses. Metro Beauty Supply is a B2B-only distributor, meaning retail customers cannot purchase directly.
Simply complete our professional verification form or book a quick consultation with our team. Once approved, you’ll receive access to wholesale pricing, education, and brand support.
Yes! We offer ongoing education, workshops, and advanced classes for professionals looking to deepen their skills with this brand. Training availability varies by season.
Once your professional account is verified, a brand specialist will guide you through product selection, recommended starter options, and ordering details tailored to your business needs.
Absolutely. Our dedicated brand specialists provide personalized recommendations based on your salon, spa, or barbershop’s services, clientele, and goals—ensuring you get the right products for long-term success.
Have questions or want to learn more? We’re here to help—get in touch today!
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