SINCE 1979 OUR MISSION IS TO BE PART OF WOMEN’S DAILY BEAUTY ROUTINE, WITH EFFECTIVE, EASY TO APPLY AND LONG LASTING PRODUCTS

BEAUTY IS MORE THAN JUST APPEARANCE. EVERYTHING MUST LEAD TO BEAUTY: PRODUCTS, SERVICES, RESEARCH, HUMAN RELATIONS AND EMOTIONS.

EVERYTHING THAT MAKES US FEEL GOOD AND HAPPY IS “BEYOND BEAUTY”.

Our Story

In September 1979, Roberto Bizzocchi (founder) was in Via Tornabuoni in Florence to start selling his new cosmetic Brand. He was about to meet his first customer, trying to sell more an idea than a real product, with only a catalogue that spoke of a brand yet unnamed. Before entering the salon, he took a coin and went into a phone booth to call his wife, Tiziana Pezzolesi (founder) who worked on creating the new brand. He asked her: “Well? What do we call ourselves?” She instinctively answered: “EVAGARDEN!” Roberto met with the potential customer and said for the first time: “Our brand is called EVAGARDEN” With surprise, the customer replied: “Yes, I think I’ve heard it before…” The name was a success. EVAGARDEN WAS BORN.

“BEYOND BEAUTY IS MAKING EVERY WOMEN MORE SELF CONFIDENT AND READY TO CONQUER THE WORLD!”

– Francesco Bizzocchi, CEO

WHAT’S NEW

CURATED MUST HAVES

THE MUST HAVE GLOSSES

The incredibly shiny gloss for lips as voluminous, precious and sparkling as diamonds!The formula, enriched with Lotus flower extract, with protective and anti-ageing properties.

CHROMOPLUS COLOR

Extremely comfortable and long-lasting for a bright, even complexion. Silica spheres and Hyaluronic Acid provide moisturizing, filler effect, which keeps skin youthful and hydrated.

NEWDAY BLEACHING SYSTEM

A trio powerhouse of length-INCREDIBLE MASCARA for revolutionary volumizing effects with just 1 coat, PRIMER MASCARA-to nourish and POWER DEFINITION, water resistent formula.

MAXIMIZE YOUR RETAIL

EVA GARDEN MAKEUP ITALY cosmetic retail space is minimal in design and impactful on colour selection for all. The cosmetic range incorporates skincare benefits in all of its products.

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